Peolpe use the word love lightly. Do you love because of what the person can do for you? or do you love inspite of what the person does and does not do? What people classify as love, and what God says is love is different. God is love, He displays love and He gives love no matter what. It’s only when we need reflect His love, then we inherit His wrath and anger (?)
As children of God, God wants us to display His kind of love to Him and each other because love is of God and everyone that loves is born of God and knows God. If you don’t love then you don’t know God, because God is all about love.
No person on earth can love like how God loves; He proved His love for us by sending His only begotten Son into the world to die for our sins so that we can live through Him. John 3:16-17 and 1 John 4:9-10, along with many other scriptures confirms this. Therefore God is telling us that if we claim to be His child, we should display the characteristics or traits of His unconditional love. Can you? Will you? Don’t let your love grow cold because if iniquity as Matthew 24:12 cautions us,just keep on loving God and your neighbor as yourself. God is still the God of love,no matter what’s happening.Just endure unto the end and you will be saved(Matthew24:13).